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Shortened URLs and Twitter Ads with Joe Moreno of Adjix

Monday, June 1st, 2009


In This Podcast Episode

Rob McNealy interviews Joe Moreno, President of Adjix, a unique URL shortening service which features click through stats and a unique Twitter advertising program.

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Joe Moreno’s Bio

Joe MorenoJoe Moreno worked for Apple Inc. from 1998 – 2007 in engineering and marketing.

Joe’s past ventures have included Acasero, Inc., designed to give offline consumers the ability to transfer funds via SMS, and IG Photos, where runners could purchase their photos after races such as 5Ks and marathons. IG Photos was unique in that it was the only service to synchronize each photo with the race clock allowing runners to find their photos before their bib numbers were linked to each photo.

Joe is a 1993 graduate of the U.S. Naval Academy. He served in the Marines, in both the enlisted and officer ranks, and he made three deployments to the Middle East and Africa in 1995, 1997, and 2005.

He currently sits on the board of the U.S. Naval Academy Alumni Association and he is Chairman of SMS Pal, Inc. – the parent company of Adjix.

Joe lives in Carlsbad, CA with his wife, Laura, and beagle, Cocoa while working full time for Adjix.